“The Jay Leno Show” on NBC is playing ads at movie theaters. The ad is currently running on more than 15,000 screens (but only before movies with a PG-13 or R rating, NBC has a tamer Leno clip reel ad for kiddie films). It co-stars Fred Armisen and gives a hint at the sort of sketches Leno could be doing on his new 10 p.m. show this fall.
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